Aya Jaffar

Design Lead

Aya is a Design Lead at IDEO.org. In her design work, Aya is most passionate about the collaborative process of designing with and learning from the communities she worked with to cultivate their strengths and potential. She is fueled by empathy and is inspired by its impact on social responsibility, storytelling, and the poetics of everyday life.

Prior to joining IDEO.org, Aya served on the founding team of Verge.nyc, a three-day anti-conference that brings together designers, students, and field experts to galvanize transdisciplinarity within the design practice. Aya holds a Masters of Fine Arts in Transdisciplinary Design from Parsons The New School for Design, and a Bachelor of Design from York University. She has also lived and worked in Baghdad, Dubai, Toronto, Boston, San Francisco, and New York.

When not at IDEO.org, Aya can be found reading anything by Dostoevsky, drinking copious amounts of tea, or hopping on a plane to explore our beautiful world.

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